AFL - get your club out the pokies! - Alliance for Gambling Reform

Time for the AFL to ditch the gambling dollars


Sport brings us together, and that's what we love about it. Footy, in particular, is an integral part of our culture. It's about community. That's why it just doesn't make sense that clubs around Australia still use pokies to fund their operations, or for the AFL to be in bed with foreign bookmakers. 

What we're doing about it 

Since 2015, the Alliance has been working with supporters and Champions for Change to pressure AFL clubs to live up to their community values by ditching the pokies. When we started, only one Victorian club - North Melbourne - had not entered the pokies business. Now 11 clubs can proudly say they’re on the way to becoming pokies free! And it’s all thanks to people like you.

You’ve written letters, engaged fans, lobbied politicians and even run for Club Boards! Now we must turn our attention to the toxic culture developing at the highest levels - the endorsement of sports gambling by the AFL itself.

How you can help

With more clubs than ever now out of the pokies business, the good news is that momentum is building. But there’s still much to be done to get gambling dollars out of Australia’s favourite sport.

Join our campaign to #EndGamblingAds then tell your club to ditch the pokies

We need to keep the pressure on these clubs still driving gambling harm.

Click the club below and tell them to ditch the pokies!




How did your club go....?


Still the worst
The amount that people lost to Hawthorn's pokies rose from $24.3m to $24.8m in 2019. Hawthorn's 2 gambling venues have a total of 165 machines.


Still a pokies club!
Carlton's pokies habit saw total losses decrease slightly from $18.4m to $17.7m this year. The club's 4 gambling venues host a staggering 290 machines.


Still a pokies club!
Essendon's pokies investment resulted in a minor decrease from 2018's total losses figure of $11.6m to 2019's $11.2m. Their 2 venues host 189 machines.


Now out of the pokies!
Melbourne exited the gambling industry in August of 2018. Before their exit, their 2 gambling venues had a total of 180 machines. They had cashed in $8.8m of people's losses.


Now out of the pokies!
Collingwood exited the gambling industry in December of 2018. Before their exit, their 2 gambling venues had a total of 156 machines. They had cashed in $7m of people's losses.


Now out of the pokies!
Geelong finished up their poker machine business in December 2019. Before they did so, their sole gambling venue had a total of 80 machines in operation. The total losses at this venue increased from $6.3m to $7m.


Now out of the pokies!
The Bulldogs exited the poker machine industry in November of 2019. In the 2018-2019 year prior, their 2 venues and 65 machines were responsible for a minor decrease of total losses from $6m to $5.9m.


Still a pokies club!
Richmond's poker machines have again cost Victorians $5.3m in losses in 2019. Their sole venue has 97 machines.


Still a pokies club!
The total number of losses to St Kilda's poker machines has increased from $2m to $2.4m in 2019. Their sole venue has 83 machines.


Still a pokies clubs!
Losses data for Brisbane and Port Adelaide's gambling venues is unavailable. However, both clubs own venues with EGMs.

Figures quoted are obtained from VCGLR 2018-19 gaming expenditure data.

Last updated 06/09/2019.

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  • Kate da Costa
    followed this page 2019-09-10 13:53:11 +1000
  • Stephen Cannings
    published this page in Campaigns 2019-09-06 14:13:49 +1000